Lucozade Sport
TRADITIONAL DESIGN
Title: LUCOZADE - MOVE A NATION
Production Company: ACADEMY
Director: JACK DRISCOLL
A spirited commercial for Lucozade Sport, directed by Jack Driscoll for Academy Films. Shot across a range of urban and sporting locations, this fast-turnaround campaign captured the energy and determination of the England Lionesses as they prepared for the World Cup. The design supported a dynamic and emotionally charged narrative, with punchy locker room interiors, atmospheric training grounds, and vivid domestic setups helping to ground the story in everyday life.
See how this sits within our wider TRADITIONAL DESIGN portfolio. See also Department for Education and Heinz for energy-forward builds tailored to action.
